Kirsty Sedgman is a cultural studies expert who specialises in audience experience and human behaviour. She has spent her career studying how we construct and maintain our competing value systems, working out how people can live side by side in the same world yet come to understand it in such totally different ways. Currently based at the University of Bristol, she has spoken about her research around the world, and has seen her work featured in outlets like BBC Front Row, the Times Literary Supplement, the Guardian, and the New York Times.